GenAI Use Cases
Explore common GenAI use cases, their business value, and key metrics to effectively assess and measure the impact of GenAI in applications.
Knowing where and how to apply GenAI is crucial for unlocking its value and achieving measurable business benefits. This lesson will cover common GenAI use cases, the potential business value for each, and key metrics to assess their effectiveness.
Enhancing customer experience
One of the most popular uses of GenAI is to improve and personalize customer interactions, whether through chatbots, content recommendations, or customized product suggestions. By creating a more engaging and tailored experience, businesses can improve customer satisfaction and retention.
Virtual assistants and chatbots: GenAI-powered virtual assistants can handle customer inquiries, provide product recommendations, and answer frequently asked questions. This improves response ...