Handling Metadata
Explore Next.js metadata handling for improved SEO and optimal user experience.
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Correctly handling metadata is a crucial part of modern web development. To keep it simple, let’s think about when we share a link on Facebook or Twitter. If we share the React website on Facebook, we’ll see the following card appear inside our post:
To know which data should be displayed inside the card, Facebook uses a protocol called Open Graph. In order to give that information to any social network or website, we need to add some metadata to our pages.
So far, we haven’t talked about how to set open graph data, HTML titles, or HTML meta tags dynamically. While a website could technically work even without that data, search engines would penalize our pages because they would miss important ...