Strategy and Framework

Discover the framework we will use throughout the section to answer guided examples from Facebook.

We'll cover the following

Framework

Let’s set up an example framework for the “measuring success” product questions.

  1. Clarify and ask questions
  2. Understand the product and set goals
  3. Define success metrics
  4. Test hypothesis
  5. Correlate behavior

For the sake of simplicity, let’s answer the question about Facebook Events.

Problem statement

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