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/Tools for Communication, Analytics, Testing, and Data Warehousing
Tools for Communication, Analytics, Testing, and Data Warehousing
Explore product analytics and A/B testing tools for understanding user behavior and optimizing product elements.
Product analytics tools
Communicating with customers and hearing back from them is a huge help in maintaining an open dialog and keeping the feedback loop alive so that we can continue to build and push out features that customers want, as well as improve features that are hard for customers to interact with and see the value of. However, suppose we don’t want to tell our customers where to go. Suppose we want them to show us where they go, what they do, and how long they do it for. This is where production analytics come in handy.
Power of product analytic tools
Product analytics tools allow us to track all sorts of behaviors and create
Typically, product analytics tools come with some built-in KPI tracking and dashboards and let us visualize certain flows and funnels as well. However, if we have a data warehouse in place, we can also send that data over to our warehouse and use a BI tool to analyze it further or pair it with other datasets we might already have in our warehouse.
Why is understanding customer behavior important for product managers?
Essential tools for AI/ML product managers
A typical AI/ML product manager is likely to work regularly with these tools because this is where we can keep our finger on the pulse of our product and get enough of an early ...