Appendix: Marketing Hacks

Bonus: Marketing hacks

Here’s a list of “hacks” that can get you quick wins with marketing yourself. Try them out, and let me know how it goes!

Help others market

This is so simple as to feel “dumb” even pointing it out, but it works. You want practice in marketing but don’t want to take the full plunge yourself or don’t feel like you have something to offer yet. You can find others who are brilliant but uninterested in marketing and offer free marketing help! Here’s Dan Abramov:

📝 Note: I’m pretty good at making demos, but I’m not very good at original ideas. So, what I try to do is find smart people with really good ideas who are struggling to explain those ideas and why those ideas matter, and I popularize them because those ideas deserve that. I think people respond to that, and you remember who you ...