Non-Textual Content SEO

We already know that a mix of textual and non-textual content can keep visitors on a page much longer than just lots of text. Dwell time is an important ranking signal for search engines, and adding more visuals can give us just that.

While images, videos, and other types of non-text elements can help boost our site’s rankings, we’ll need to optimize them for the best outcomes. Let’s learn how to improve our websites by using SEO-friendly images and other media.

Types of non-text elements

Some of the most commonly used non-text elements include:

• Images

• Graphs

• Charts

• Screenshots

• Infographics

• Videos

• Animations

• Audio

• Interactive elements (such as quiz, calculator, games, etc.)

The above examples, along with any others that may come to your mind, can be divided into three broad categories: image, video, and audio. ...