On-Page SEO Basics
Build the fundamentals of on-page SEO, by learning what it is and which elements of the site it taps to catch more interest of search engines and users.
Seeing our website appear higher in Google’s search results requires optimizing it for several important elements. Optimizing elements that are on the web page falls under the category of on-page SEO while optimizing those outside the scope of the website is called off-page SEO.
While off-page SEO also impacts search engine rankings, it’s not of much use unless we practice good on-page SEO first. The website owner may not always have control over off-page ranking factors. In contrast, on-page factors are always in our control. It only makes sense to focus on these before working on the external factors. ...